2 lessons

Copywriting & Sales Copy

Maxim Orlov, Nordwind's Head of Marketing, writes the product copy for Nordwind's own online store. He teaches the same practical process he uses to turn a product into words that sell.

What you'll learn

  • Write product-card copy that answers a buyer's real objections
  • Structure a landing page that leads to one clear action
  • Edit your own copy the way Nordwind's marketing team reviews it